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Ambassador of the Month – Rachael Butchart – The Adventurous Soul Behind @Travellinwa

At Oricom, we are thrilled to introduce one of our favourite brand ambassadors, Rachael Butchart, widely known as @travellinwa across Instagram and TikTok. Rachael brings a passion for exploration and a genuine love for the Australian outdoors, making her a perfect fit for Oricom’s commitment to keeping adventurers connected and safe on their journeys.

To get to know Rachael a bit more, we asked her to host a dinner party for three people she admires. The guest list reflects her deep connection to travel, positive body image, and the power of music:

  1. Dad: The Original Travel Buddy – Rachael’s first hero is her father, the one who ignited her love for travel. Through road trips around Western Australia, he became her ultimate supporter and the source of her adventurous spirit.
  2. Steph Claire Smith: Empowering Body Positivity – Steph Claire Smith, a fitness influencer, earns a seat at Rachael’s table for creating a positive community focused on body image and a healthy relationship with food.
  3. Taylor Swift: The Soundtrack of Adventure – Taylor Swift, with her timeless songs, holds a special place at Rachael’s dinner party. Her music has been the backdrop to many of Rachael’s 14-hour road trips, providing inspiration and motivation.

From Hobbyist to Influencer

Curious about Rachael’s journey into social media influencing, we asked her how it all began. Initially starting as a weekend hobby, her passion for sharing travel experiences took off when she moved to Broome in 2020. Despite global challenges, Rachael’s content resonated with followers worldwide, providing a virtual escape for those in lockdown.

Off-Road Passion

Delving into her off-road adventures, we asked Rachael about her first and dream 4WDs. The Suzuki Grand Vitara marked her entry into the off-road world, while her dream vehicle is any Toyota, particularly the 200 series or 76 series.

Destinations and Dreams

Rachael’s favorite destination in Australia is Exmouth, a place close to her heart. Dreaming beyond Australia, she envisions sailing the Greek Islands, immersing herself in the beauty of Greece.

Beyond Influencing

Contrary to popular belief, being an influencer is just one facet of Rachael’s life. By day, she works as a Special Needs Education Assistant, showcasing her commitment to making a positive impact beyond the digital realm.

2024 Goals

Looking ahead, Rachael’s goals for 2024 include strengthening connections with friends and family, being present in the moment, and checking off more items from her bucket list—all while prioritising happiness.

Rachael entrusts her journeys to Oricom’s UHF350DR for clear communication and the TPMS for tyre monitoring. Whether traveling solo or in a convoy, these products contribute to her peace of mind, earning her high praise and recommendation.

We welcome Rachael Butchart to the family, and we’re excited to embark on new adventures together, ensuring every journey is connected, safe, and filled with unforgettable moments. Stay tuned for more Travellinwa x Oricom collaborations as we explore the great Australian outdoors together!

About Oricom: Oricom International is an expert in communication technologies and leader in design and ideas across multiple categories. Being 100% Australian owned, Oricom builds communication products for the diverse, unique conditions of Australia and New Zealand. Oricom International has partnered with some of the world’s leading communication manufacturers to design and create communication products that are second to none, ensuring innovative design and excellent product performance.

For further information contact:

Oricom International Pty Ltd
E: marketing@oricom.com.au
P: 02 4574 8862

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